Digital Signage Solution
Static advertising has less and less impact on the target audience. Digital signage is a new, revolutionary form of advertising with custom designed messages delivered to consumers to improve their experience. Through the digital form of advertising, more precisely digital signage, we can target ads, graphics, video or any other content we want on small screens or even video walls.
A new generation of interactive digital signage allows you an environment to build on the value of a physical location while adding digital interactions that customers look for. This type of interactive advertising provides real-time advertising and impact on consumers.
Because of such direct advertising, more and more companies are opting for this type of influential advertising. In addition to advertising, digital signage can serve as a medium for informing, educational purposes and communicating with consumers. We can provide consumers with information about new offers, sales, promotions and information about products.
The benefits of using digital signage as opposed to classic static advertising:
- ads can be changed simultaneously in more than one location
- digital signage users can automate ads
- more interaction with passers-by, greater recall and retention rates, lower perceived wait times
- customers are free to help themselves
- analysis and most importantly the unique customization of the ad or content we want.
How it ended up?
In 2016. we presented and implemented our conceptual solution, first of its kind, for this type of advertising that did not exist until then, which proved to be very successful, stable, reliable and high quality solution for us but most importantly for our customers.
This influenced in the development of our business and opened some new doors for us and our customers in the digital marketing scope.
Through the recent years we worked with a lot of satisfied customers all over the country, which is confirmed by the fact that we have almost 20 regular clients with whom we have long-term quality cooperation. One of those clients is Shell to whom we provided the service of advertising to increase their sales and put the marketing to whole another level.